Magazines Archives Amazing Computing ( EN ) Amazing Computing Vol 09 11 1994 Nov
Amiga to be? Commodore UK successfully sold the Amiga as a game machine. Does Mr. Pleasance intend to continue this marketing strategy? He may have some success in Great Britain, but with the dominance of Nintendo and Sega in the U.S., we know that strategy won't work here. Video editing and multimedia was supposed to be the future of the Amiga in America, but Commodore went out of business waiting for that horse to finish. [am a long time PC user, and am intimately familiar with that system's many limitations. It is my opinion that the business market is ripe for a computer with the multi-tasking advantages of the Amiga. Couple the Amiga's advanced engineering with competent marketing, add sophisticated word processors, spreadsheets, and databases, and the Amiga would be very competitive in the business market. I strongly suggest that when Mr. Pleasance succeeds in acquiring the Amiga (alternatives do not seem viable), his management group should concentrate on persuading software developers to create sophisticated business programs for the new Amiga
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